Digital platforms typically hold money for several weeks after a sale is fulfilled. They have three good reasons for this, which is why Storfund works with them, not against them.
Platforms need to hold onto funds from end customers to allow for refunds and reduce operational costs.
Payments involve complex reconciliation between payments, refunds, platform fees, taxes etc. Batching payments periodically reduces this burden and risk of error.
Batching payments together reduces cost for the platform both in terms of processing fees and any human resource cost.
Your rails can move money from platforms to the businesses that sell on them in seconds. But the platform decides when to send it, and most hold funds for several weeks first. That wait holds those businesses back. When they grow more slowly, so does the platform, and so does the volume you process for it.
By partnering with us, you can help your platform merchants give the businesses that sell on them faster access to their money.
Liquidity matters. When cash is delayed, businesses have no choice but to fund costs out of pocket. Growth slows, capacity is constrained, and opportunities are missed. If your merchants are businesses that sell on digital platforms, this is the norm. But it doesn’t need to be.
By partnering with us, you can offer liquidity: payment as soon as a sale is fulfilled. A genuine added value service to your merchants, with no cost or risk to you.
49% in just six months – that’s the average growth of businesses who started using Daily Advance in 2025
The more value you offer, the harder it is for customers to leave. By improving liquidity, you help your merchants grow – and growing merchants stay put.
Integrating with us is easy, because we do all the heavy lifting
Wherever there’s a wait between sale and payment, demand for liquidity exists. Delayed payments aren’t a niche problem, it’s structural across the platform economy. This is how our product works for businesses that sell on platforms.
$10,000 sales fulfilled
Day 1 - 20
Platform settlement period
Day 21
Business gets paid $10,000
$10,000 sales fulfilled
Day 1
Business gets paid $8,000 (80%)
Day 21
Business gets $2,000 minus a fee
Give your merchants – whether platforms or businesses – a faster way to grow.
We provide:
Capital, underwriting, operations, ongoing servicing:
You provide:
The customer relationship
No infrastructure build:
No operational burden. Live in weeks.
Daily Advance is not credit, it’s cash flow. It’s not “extra” money like a loan, Merchant Cash Advance or credit line, it’s earned revenue. Getting cash flow right can transform a business.
Daily Advance is typically used by larger businesses. Demand for Daily Advance grows by x4 as businesses grow from small to medium, while demand for credit stays flat.
Instant Payouts is a product offered by payments technology companies to speed up settlement times; it does not address the liquidity gap between sale and payout, because the timing of the payout is controlled by the platform’s settlement cycle.
| Instant Payouts | Daily Advance |
|---|---|
| Speeds up settlement from payment companies | Bridges structural gap between sale and platform payment |
| 1–3 day acceleration | 14-30+ day acceleration |
| Treasury product | Unlocks growth |
Daily Advance is designed for established businesses with consistent sales and high growth potential. Our average customer generates $1.8M in annual revenue, with some exceeding $150M.
Daily Advance helps partners grow, retain and attract high-performing businesses.
On most platforms, a small percentage of businesses generate the majority of revenue. Giving those businesses faster access to cash flow helps them reinvest sooner, increasing sales on your platform.
Daily Advance also creates a competitive advantage: helping you retain your best businesses and attract businesses looking for new channels to grow.
As businesses scale, their constraint is often the speed of their cash cycle speed. Whether they sell services or goods, faster access to revenue allows them to reinvest more quickly in inventory, marketing, people and expansion. This accelerates growth for both the business and you.
Daily Advance is also typically used by larger businesses; demand for Daily Advance grows by x4 as businesses grow from small to medium, while demand for credit stays flat.
Tell us about your platform and our partnerships team will show you how it fits.
