Why Storfund

Work to your payment schedule, not your marketplace’s.

Why Storfund
Back Market seller,
£3M annual turnover

Growth burns cash

The breakneck increase in ecommerce, combined with the lengthy wait for payment on marketplaces, means that growth has outstripped cash flow. Your business can be flying, but without cash to restock, you can’t meet demand - profit is not cash.

Growth burns cash

Back Market seller,
£3M annual turnover

The breakneck increase in ecommerce, combined with the lengthy wait for payment on marketplaces, means that growth has outstripped cash flow. Your business can be flying, but without cash to restock, you can’t meet demand – profit does not equal cash.

Like selling should be

Cash flow

Receive your reserve on Day 1 and take control of your cash flow.

Full inventory

Get paid as soon as you sell. Restock immediately and never lose a sale.

Supplier discounts

Use upfront payment to negotiate a discount with your suppliers.

Amazon seller
$1.5M annual turnover

Because time is money

The short term benefits of faster payments are easy to understand: if you get paid as soon as you sell, you can restock immediately. But what about the longer term, how will Storfund help your business grow?

 

The answer is cash cycles. A cash cycle is the number of days it takes to recover cash spent on inventory. The quicker the cycle, the more sales and profit you can make over a year.

Because time is money

Amazon seller
$1.5M annual turnover

The short term benefits of faster payments are easy to understand: if you get paid as soon as you sell, you can restock immediately. But what about the longer term, how will Storfund help your business grow?

 

The answer is cash cycles. A cash cycle is the number of days it takes to recover cash spent on inventory. The quicker the cycle, the more sales and profit you can make over a year.

 

We typically pay 15 days quicker than marketplaces, so if you have a 30 day cash cycle, it will be halved by Storfund; this would translate into a 100% increase in annual sales.

Shorter cash cycles = More sales

With Storfund, sellers get paid on the day of sale, so they can restock immediately and sell more

How using Storfund can change your sales over a year

60 day cash cycle with 100k sales in each cycle
30 day cash cycle with 100k sales in each cycle

Stay in the black

Storfund or a loan? We don’t see it as either/or. Most of our clients use both. A loan is a bet on the future, a lump sum which can support a step change such as entry into a new marketplace or launch of a new brand. But it goes hand in hand with fixed repayments and a fixed term.

 

Sometimes you don't need a loan, you just need to get paid.

 

Storfund is “pay as you go”. We simply speed up the payment of cash you are owed, enabling you to keep pace with demand without going cap in hand to banks. 

Back Market seller,
€1M annual turnover

Stay in the black

Back Market seller,
€1M annual turnover

Storfund or a loan? We don’t see it as either/or. Most of our customers use both. A loan is a bet on the future, a lump sum which can support a step change such as entry into a new marketplace or launch of a new brand. But it goes hand in hand with fixed repayments and a fixed term.

 

Sometimes you don't need a loan, you just need to get paid.

 

Storfund is “pay as you go”. We simply speed up the payment of cash you are owed, enabling you to keep pace with demand without going cap in hand to banks. Plus, unlike a loan, Storfund doesn’t add debt to your balance sheet, which is key if you are planning to sell your business.

VIDEO

The impact over a year

In ecommerce, cash cycles matter. 

 

Shortening your cash cycle - the time between paying for inventory and receiving payment for sales - has a direct impact on profitability, so getting paid quickly matters.

VIDEO

Why cash cycles matter

In ecommerce, cash cycles matter.  Shortening your cash cycle - the time between paying for inventory and receiving payment for sales - has a direct impact on profitability, so getting paid quickly matters.

Back Market and Amazon Renewed seller, €3M annual turnover

“We used to buy products only every 10 days. Now we look for the opportunity to buy daily batches from suppliers.”

Back Market and Amazon Renewed seller,

€3M annual turnover

Valerie Bertorello, Finance Director

“Shortening your cash cycle even by a few days can make a significant difference, especially if your business is growing.

 

Of course, one of the ways you can do this is by becoming a client of Storfund. We charge a fee that will initially reduce your margin, but in return, the service can more than compensate by elevating your turnover and profitability.”