Amazon Deferred Transactions explained
10/01/2025
4 min read
A deferred transaction on Amazon is a sale for which payout to the seller is temporarily held and paid out at a later date. Amazon have recently updated what counts as 'deferred'.
We’re just like you
We are entrepreneurs
Storfund was set up in 2018 by founders and long-time friends George Brintalos and Akbar Ahsan. Their vision was to make immediate payment to ecommerce sellers the norm.
Like most marketplace sellers, we are ‘bootstrappers’
Our ethos was to set up a solid business from the ground up: we didn’t want to be reliant on one funding round after the other. So we financed our business with our own cash. To date no VC capital has been raised.
We are fast growing
On Amazon, over half of sellers are profitable within their first year. So were we.
