From Zero to Hero
Simas was purchasing raw materials from China and Eastern Europe and assembling them in Lithuania. His recipe of product success resided on quality control and short lead times while his growth plan was all about expanding beyond jewelry.
Modular Architecture for Global Scaling
For Sherif it has always been about the entrepreneurial thing. He had the grit and coupled with the hard, global corporate experience that allowed him to grasp the opportunity at hand. Online commerce was not just another medium to reach consumers, it was the actual business opportunity and success lay in understanding technology.