{"id":1541,"date":"2023-02-21T12:08:00","date_gmt":"2023-02-21T12:08:00","guid":{"rendered":"https:\/\/storfund.com\/?p=1541"},"modified":"2026-01-28T13:55:46","modified_gmt":"2026-01-28T13:55:46","slug":"how-to-improve-your-amazon-cash-flow","status":"publish","type":"post","link":"https:\/\/storfund.com\/en\/how-to-improve-your-amazon-cash-flow\/","title":{"rendered":"How to improve your Amazon cash flow"},"content":{"rendered":"
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What is ecommerce cash flow?<\/h3>\n\n\n\n

In ecommerce, cash flow is everything. If you don\u2019t have good cash flow, you will be unable to restock your products, add new product lines, meet demand and grow your business. When all your money is tied up in inventory, it leaves you stuck and unable to move forward until your next cash injection.<\/p>\n\n\n\n

Whilst traditional retailers get paid for their products at the point of sale, and can generally not experience a cash flow gap, ecommerce sellers, particularly on marketplaces, spend their cash on inventory, make a sale and then have to wait for that cash to be paid to them by their marketplace \u2013 this can be anywhere from a few days to a couple of months. Most businesses couldn\u2019t sustain this way of working, which is why they turn to financing solutions to help bridge the gap.<\/p>\n\n\n\n

Five ways you can improve your cash flow<\/h3>\n\n\n\n
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  1. Shorten your cash cycle<\/strong>
    One of the main ways you can improve your cash flow is to reduce the length of time between purchasing inventory and getting paid for your sale. By getting paid faster you shorten your cash cycle and therefore increase your cash flow. You can read more about the benefits of a shorter cash cycle here.<\/a><\/li>\n<\/ol>\n\n\n\n

    2. Optimise your inventory<\/strong><\/p>\n\n\n\n

    Another key way is to improve your inventory management. Your stock is essentially tied-up cash until you have sold it, so a better understanding of what you have and need is key. Benefits of optimising your inventory:<\/p>\n\n\n\n